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Appreciation is worth a thousand words: increase your employees' brand presence and loyalty with branded gifts

Discover the hidden power of branded gifts to increase employee engagement and brand presence. This blog post explains why personalized gifts are more than just nice gestures and how they can be used as a strategic tool to drive business success. Learn how to both motivate your team members and strengthen your brand with the right gift choices.

Konrad Schäfers
Co-Founder & CEO
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Why employee retention is so important

Employee retention is worth its weight in gold. Why? Because it costs up to five times more to hire a new employee than to retain an existing one. A team member who feels a sense of belonging to his or her company works more motivated and stays longer.

Appreciation through branded gifts

That's exactly where branded gifts come in. They send a clear message of appreciation and make the employee feel like an important part of the whole. And that strengthens the bond with the company enormously.

More than just a logo: brand presence

But wait, there's more! By wearing or using items with the company logo, your brand becomes visible in the employee's social environment. It's free advertising and increases your brand presence in an instant.

The agony of choice

Whether it's a pen or a t-shirt, the options for branded gifts are many. With Clap, you can create custom gift boxes filled with products from innovative and regional startups. And, of course, there's room for personalized greeting cards or company-branded documents.

Best Practices: It works!

Big players like Vodafone are leading the way: They use branded gifts and incentives to strengthen corporate culture and employee loyalty. And this is also a promising strategy for small and medium-sized companies.

Conclusion

Branded gifts are much more than nice gestures. They're investments in the future of your business. Not only do they increase employee retention, but they also increase your brand presence. So choose wisely and make it clear to your team that they are an important part of your business.

Interested in custom branded gifts for your team? Contact us and we'll help you create the perfect gift!

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